The Future Of Augmented Reality Is Becoming Clearer
- MIchelle Mckoy
- Augmented Reality
- 0 Comments
Recent moves from PayPal and Target have brought fresh attention to the use of augmented reality (AR) to boost commerce and payments. The technology remains in its infant stage — with seemingly as many ideas and demonstrations as real-world applications — but the paths to an augmented reality future are becoming clearer.
The revival this spring of PayPal’s patent for payment-enabled augmented reality glasses has some analysts wondering how close the technology is moving toward the mainstream. The software described in the patent would give consumers with the glasses access to product and purchasing data simply by looking at an item on a store shelf. Consumers could store their payment information with the PayPal system and buy items from vendors. READ MORE